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Multi-channel analytics company to buy

  • The revenue size of the target company should be between $20m-$50m
  • The location should be in Europe, and more precisely UK, DACH region, Benelux
  • #CFIE ITB282
  • Reason for acquisition: The buyer aims to expand its position on the European market by acquiring a multi-channel analytics company in Europe. The buyer is looking for a 100% acquisition and benefit from synergies

Overview of the buyer for multi-channel analytics company

United States based outsourcing company is interested in a purchase of a medium multi-channel analytics company in Europe, and more precisely UK, DACH region, Benelux. The buyer is one of the leading outsourcing and offshoring providers of business operations in the Americas, Europe and Asia. Founded two decades ago, they design, transform, and run specific, complex and intelligent business process services and information technology services to different industries across the globe. Thanks to these services, their clients are able to achieve process and operational excellence, advanced operating models, growth, cost, and risk and compliance management. They have developed partnerships with international customers from all sectors such as banking, capital markets, financial services and insurance; healthcare, life science, pharmaceuticals and medical equipment manufacturing; technology, energy, aerospace, hi-tech, automotive, hospitality, chemical, consumer goods, retail, telecom, transport and logistics. Geographically they have developed their customer base in Europe, North and Latin America, Middle East and Asia-Pasific region. Their reveue is more than $2 billion and the net profit is more than $200m.

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Profile (strategy) of the multi-channel analytics company wanted

The buyer is looking for a medium sized multi-channel analytics company that can provide SaaS based offerings and services in Europe, preferably UK, DACH region, Benelux. The buyer is active in providing of outsourcing and offshoring business operations and seeks to grow its position on the European market. They are looking for acquisition opportunities in Europe in line with their global growth plans. The ideal target would be to buy a medium sized multi-channel analytics company in Europe with core capability in SaaS based offerings and services.

The company to buy should be able to propose SaaS platforms providing Omni-channel sales and marketing solutions, customer experience management, marketing mix, spend and pipeline management, and campaign management (segmentation, next best offer, channel selection, etc.). The target company should have some salesforce and be on second or later release of their product. The revenue of the wanted company should be between $20m-$50m annually. They should have positive EBITDA, preferable in double digit. Possible synergies that buyer can bring to target are capabilities, new clients, SaaS product, IP. This company would be a supplementary unit for the group in Europe as the buyer is looking to benefit from synergies.

Multi-channel analytics activities and services to buy

The buyer is looking for a multi-channel analytics company that can provide the following multi-channel analytics related activities and services:

  • SaaS platforms providing Omni-channel sales and marketing solutions
  • Customer experience management
  • Marketing mix
  • Spend and pipeline management
  • Campaign management – segmentation, next best offer, channel selection

Highlights

  • The target company should be a medium sized multi-channel analytics company in Europe with core capability in SaaS based offerings and services
  • The buyer is a United States based outsourcing company that wants to expand its business portfolio across Europe and has sufficient resources to grow the business further
  • The revenue of the wanted company should be between $20m-$50m annually
  • This company would be a supplementary unit for the group in Europe as the buyer is looking to benefit from synergies

More information on this multi-channel analytics company to buy in Europe

Please get in touch if you are interested in learning more about this multi-channel analytics company to buy in Europe. For more software companies for sale please visit the section software companies for sale. For other software buyers, please visit the section software companies wanted. If you are instead interested in ict companies for sale, please visit the ict companies for sale section. For ict buyers, please visit the section ict companies wanted.

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