Reason for acquisition: The company is a software solutions provider. It has plans to grow in Europe via acquisitions
Overview of the buyer for Dynamics AX or CRM company in Europe
The company is an international group operating in providing software business solutions based on Microsoft Dynamics CRM Software technology. The company is focused mainly on Dynamics ERP and is traditionally coming from a business intelligence background with Qlikview, PowerBI and SAP BI knowledge. It has operations globally and has plans to grow the business across Europe via acquisitions, and therefore, is looking for a Dynamics business, preferably a Dynamics AX and CRM company. The targets should ideally be large sized and should have a solid portfolio of clients. The company has more than 250 employees worldwide and has substantial funds at its disposal.
Profile (strategy) of the buyer for Dynamics AX or CRM company in Europe
The company is specialized in developing business software applications that enable their clients to have better results in managing their business, customers, software, and data. The main part of their activity is based on using Microsoft technology in delivering its services. The company is a Microsoft Certified Gold Partner for areas such as CRM, ERP, collaboration and content and has a particular focus on Microsoft Dynamics, Microsoft SharePoint and other important software that is designed to work with the clients’ Microsoft system. The company’s solutions are represented by Customer Relationship Management (which can be delivered on-premise, hosted and mobile CRM), Enterprise Resource Planning, SharePoint, Digital Marketing and Microsoft Licensing. These solutions can be applied in various domains such as business process management, enterprise content management, knowledge management, financial management, resource management, and online strategies.
With Microsoft Dynamics 365, users are able to integrate various software applications in one system. Companies use many applications in their daily activity such as CRM solution for sales and marketing, Outlook, Excel for data basis, Skype and so on. All of these are separate entities and in order to use one of them, you must quit the other one. With the company’s solutions, they are all integrated into a single system. As a consequence, productivity is higher which is reflected by customers’ loyalty, an increase in sales, the use of tools that increase profits, invoicing and ordering reporting, an improvement in business operations, optimized scheduling and projects that are delivered on time and on budget. Using the company’s services and solutions, overall business performance is improved. The company helps its clients to analyze processes and problems, to implement software solutions that respond to business needs and purposes, to integrate software in line with the business structure, and give specialized support in activities that add value to the business, to organize product-specific training to increase usability, and upgrade versions to keep up with technological changes and customer’s evolution.
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