Buyer for web development company in Europe

Web development company in Europe to buy

• Revenue: 2-10 million EUR
• Employees: Not a decisive factor
• Location of the target: Europe
• Reason for acquisition: The company is active in the marketing sector. It has a strategy for growing its operations in Europe via acquisitions, therefore the management is open to speaking to interested sellers
• #CFIE ITB232

Overview of the buyer for web development companies in Europe

The buyer is a marketing agency that is also active in the B2B telemarketing sector. It has extensive experience in strategy development, marketing, and communication helping companies of all sizes (young enterprises, SMEs, and large corporations) to establish a greater presence in the market. There are also many public institutions and non-governmental associations that require the company’s services. The team has the proper expertise to find the right strategy and instruments that allow organizations to achieve their marketing goals. The buyer is looking to strengthen its team and has decided to acquire a company that can cover the lack of specialists in the field of web development. Setting up a production facility abroad is a strategic move that could help the company to optimize its business operations. The management would like to take over an existing company and it is important that the target company can work independently without its current owner. The target should be in a country that has enough specialists in the IT industry (Eastern and South-Western Europe are also possible), is currently for sale, and has a clear focus on web development. The target company should already be profitable, although there is no pressure on maximizing EBITDA.

Profile (strategy) of the buyer for web development companies in Europe

The buyer is active in the marketing area and lacks professional human resources specialized in web development. Therefore, it is looking for a company that has the right means to cover the buyer’s needs. As far as required or preferred knowledge and experience, the target company should have a good understanding of design, and the use of web applications for digitization and process optimization in medium-sized companies. As for technical skills, expert knowledge of technologies such as PHP, HTML5, CSS, JavaScript, jQuery, AJAX, MySQL, and experience in the implementation of projects with WordPress and e-commerce solutions are required. It is important for the buyer to buy a company with a team of experts that have very good wages and thus, low employee turnover. As for synergies, the buyer can supply the target company with orders that cannot be processed momentarily due to capacity bottlenecks. In addition to the strategic takeover, the buyer can enable a market entry into the DACH region (Germany, Austria, Switzerland).

The company developed its position in the market and grew the business because it understood the specific needs of its clients. Every customer is different and so are its requirements. The team has professional experience in various communication fields and can tailor the right marketing solution for its clients. It can deliver individual projects or can provide a continuous service. The range of activities is quite extensive from establishing a marketing strategy and creating individual communication instruments to building complex marketing solutions. It can cover topics such as business administration, strategic planning, implementation of tools, and measures, offering strategic sales advice, sales tools, and individual sales solutions.

Activities and products of the target web development company

The buyer is looking to acquire a company that is specialized in web development. Other mandatory services and activities are a website development and web shops/e-commerce development. SEO and SEA are optional fields of service.

Highlights of the buyer for web development companies in Europe

• The buyer is a full-service marketing agency helping organizations to improve their presence in the market
• The company creates strategies and tools that enable businesses to grow their operations
• The buyer lacks a specialized IT workforce and has decided to acquire a company to cover its needs
• Target companies should have extensive experience in web development

More information on this buyer for web development company in Europe

Please get in touch if you are interested in learning more about this buyer for web development company in Europe. For more software development companies for sale please visit the section software development companies for sale. For other software development buyers, please visit the section software development companies wanted. If you are instead interested in ict companies for sale, please visit the ict companies for sale section. For ict buyers, please visit the section ict companies wanted.